Lonnie Mack's Number 7 has become a $550,000 auction story, with his amplifier and strap included. Old Forester is bringing mid-century decanter glamour back to bourbon. In South Austin, a new music-and-whiskey venue makes the case for enjoying heritage rather than just collecting it.
A guitar can become too valuable to play. A whiskey bottle can become too handsome to open. This week's blues-and-bourbon news offers a seductive invitation to collect, and a better reason to keep listening.
At Heritage Auctions on October 15, Lonnie Mack's 1958 Gibson Flying V, known as Number 7, sold with his 1962 Magnatone Custom 440 amplifier for $550,000. His stage strap was included. That distinction matters: the headline price bought a musical ensemble, not the guitar alone.
Mack's blend of blues, rock, country and soul gave the instrument its significance. Heritage identifies it as his primary guitar through decades of recording and touring, including the career built around instrumentals such as "Memphis" and "Wham!" The appeal is not simply vintage wood and electronics. It is the connection between an object and a musician's unmistakable voice.
Old Forester is making a different claim on American memory. Its new annual Tribute Series debuted October 15 with a 12-year-old bourbon at 115 proof and a suggested retail price of $299.99. The faceted bottle draws on the brand's mid-century holiday decanters, turning the release into something intended to remain on the shelf after the whiskey is gone.
The liquid deserves equal billing. Old Forester says the series brings together mature stocks rather than relying on single-barrel or single-lot selections. Its inaugural tasting notes include caramel, dark cherries, spice and toasted oak. Those are the producer's descriptions, not a verdict from our tasting table. At this price, the question is whether the whiskey interests you as much as its presentation.
For another way to spend an evening with American craft, consider the newly open Still Austin Quarter in South Austin. The venue brings together an Atrium, Vinyl Lounge, Music Room and private-event space. Its Music Room was designed by acoustician Steven Durr, and the published program promises local and national performers on Fridays and Saturdays.
This is a music-and-whiskey destination, not evidence of a newly announced blues residency. Its attraction is more straightforward: records, a room built for listening and a reason to gather rather than merely accumulate.
The week's most satisfying purchase might therefore be neither a collectible guitar nor a premium decanter. It might be the time set aside to hear what made the old things matter in the first place.
